Traditional Research Methods
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Qualitative
- Focus Groups
- In-Depth Interviews
- Ethnographies
- Mystery Shoppers
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Quantitative
- Online
- Telephone
- In home Face-to-face interviews or by central location
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Desk Research
Hybrid Approaches
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QuantiLative
We call it "QuantiLative" merging quantitative with qualitative insights in a single project
The Innovative
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Fusion of Quantitative with Qualitative
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Interactive Dialogues
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Social Media Content Analysis
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Identification and Quantification of Emerging Concepts
Areas of Experience
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Public Opinion
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Consumption and Services
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Massive Consume
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Health and Pharmacy
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Financial Services
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Business to Consumer (B2C)
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Business to Business (B2B)